When starting a business website on WordPress, it is overwhelming if it is your first time especially when installing plugins. With so many out there, it is easy to throw knowledge to the many-faced god (Game of Thrones reference) and download what you think your website needs or even not download anything at all.

We are here to help. We have asked our UX and website development experts what their top 3 plugins you need for your website so you don’t have to waste your time with trial and error. 

  • Nitropack

5 Plugins that you need when creating your business WordPress site

https://wordpress.org/plugins/nitropack/ 

NitroPack is an all-in-one performance optimization service. It combines everything you need for a lightning-fast website. Image optimization, code minification, caching, CDN, lazy loading – you name it, NitroPack has it.

NitroPack performs all optimizations in the cloud. This makes it a very lightweight solution with a lower CPU overhead compared to standard caching plugins.

  • Contact Form 7 

5 Plugins that you need when creating your business WordPress site

https://contactform7.com/

Contact Form 7 can manage multiple contact forms, plus you can customize the form and the mail contents flexibly with simple markup. The form supports Ajax-powered submitting, CAPTCHA, Akismet spam filtering, and so on. It’s easy to customize .. really. 

  • Visual Composer Website Builder

5 Plugins that you need when creating your business WordPress site

https://visualcomposer.com/

Visual Composer Website Builder is an intuitive drag and drops editor that gives you powerful tools and assets to create a responsive WordPress website. No coding!

It’s a brand new Visual Composer made entirely from scratch! No more [shortcodes] hell, content locking, or performance compromises. Instead, you get a fast, powerful, and easy-to-use website builder that gives you tools to create any kind of website.

Final takeaways:

When creating your website, the most important thing to remember is to make sure you know what you need to make your customers’ experience memorable. 

As they say, first impressions always last. Make sure that you take a minute to strategize and install the apps that work for you and your business. 

Need help in building your website development? Our UX and website developers are experts in their field. Contact us today for a free consultation and get started on your journey – + 61 2 9089 8875 or email us at here

 

In this digital age, especially for small to medium businesses, it’s become hard to get your content seen by the right audience. This is because of the ever-changing “algorithm” that social media platforms use that has the job of sorting out the millions of content that are posted each day. 

First, we should know what an algorithm is. The algorithm is simply a set of instructions used to perform a specific task in a finite number of steps. Every website works on an algorithm. It arranges and performs tasks for a post and makes it viewable in the feed of audiences. There are many different ways of developing an algorithm. The designers of a particular site create the algorithm according to their needs.

Since there are different algorithms for each social media platform, our experts have researched and gathered into this blog today some things that Facebook, Twitter, Instagram, and Youtube’s algorithm considers when you post for your business. 

Facebook

  • a. Conversational starting topics that build relationships
  • b. Audience focused content
  • c. Putting dollars behind organic content that works.
  • d. Avoiding Clickbait like content.

Instagram

  • a. Be consistent when you post
  • b. Build a relationship with your audience. Humanize your brand/business
  • c. Know the times where you should post. 
  • d. Post frequently

Twitter

  • a. Times that you tweeted
  • b. What keywords you use
  • c. How people respond to the tweet (likes, replies, shares)
  • d. What kind of media do you use when you tweet (image, video, GIF)

YouTube

  • a. Click-through rate of your posts
  • b. History of what your audience has shared in the past
  • c. How your audience responds to the video (in terms of liking the video, sharing the video, subscribing and clicking the notification bell)
  • d. User demographic information and location.

Final Takeaways:

Whatever tactic you choose to focus on to improve your algorithm ranking in 2021, the most important thing is to keep engaging with your audience at the heart of your strategy.

Building a genuine relationship with your followers organically is the most powerful way to “hack” the algorithm and, most importantly, it will work wonders for your brand too.

Need help in building your digital presence? Contact us today for a free consultation and get started on your journey – + 61 2 9089 8875 or email us at info@netfusiontechnology.com